The 7th edition of Talkfest – International Music Festivals Forum, will take place in Lisbon,next week on March 15th and 16th, 2018.
The event is almost sold out in both days and the programme was recently updated with new Live Acts on the first day (Iberian Festival Awards) and new speakers on the professional day that will include conferences,professional/scientific presentations, seminars, job fair and documentaries. An edition with more international speakers and parts of the programme taking place simultaneously, with four rooms functioning permanently.
Several surprises were prepared that will allow people to enjoy the event even after the two days: mobility discounts (Gira solutions by Emel, Cabify), photographic souvenir (Photoflyer), discounts available in the Welcome Bag.
PROGRAMME 15 March
Iberian Festival Awards (Fórum Lisboa)
21h00 Opening
21h30 Award Cerimony
23 categories (iberian and national winners) + 6 live acts
00h00 Afterparty
Open bar + dj set
16 March
CONFERENCES (Auditorium I - Museu das Comunicações)
A. 9h00-10h00 | Management and treatment of audiences - the new needs
Moderator: Pedro Esteves (Journalist Público - PT)
1. Gen. Fernando Governo Maia (Vice-president Cruz Vermelha - PT)
2.Pedro Machado (President Turismo do Centro - PT)
3. Tiago Martins (Director Leiria Dancefloor - PT)
4. Vasco Sacramento (Director Sons em Trânsito - PT)
5. Bernardo Corrêa Barros (Board Member Cascais Dinâmica - PT)
B.10h00-11h00 | Mobility, Cashless and technologic solutions – how to educate the festival’s audiences? powered by Embly
Moderador: Rui da Rocha Ferreira (Journalist Dinheiro Vivo - PT)
1. Catarina Cabral (Marketing Cabify - PT)
2. Cláudio Martins (Ass. Producer Monte Verde Festival - PT)
3. Eduardo Alvares (Co-founder Netpdv - BR)
4. José Luís Gaspar (President Mun. Amarante - PT)
5. Vasco Durão (Director Guitarras ao Alto - PT)
C. 11h15-12h15 | 2018: New strategies in Spanish music festivals after a year with incidents
Moderator: Katy Lema (Journalist El País - ES)
1. Joan S Luna (Chief editor Mondo Sonoro - ES)
2. TBA (promoter from Spain)
3. TBA (promoter from Spain)
4. TBA (promoter from Spain)
D. 12h15-13h15 Roskilde - reasons for the sold out
Keynote Speaker | Signe Lopdrup (CEO Roskilde Festival - DK)
E. 14h00-15h00 | Brand Activation: Only to increase the notoriety?
Moderator: Carla Borges Ferreira (Director Meios & Publicidade - PT)
1. Bruno Lopes (Int. Brand Manager Super Bock - PT)
2. Bruno Tristão (Brand activation & events specialist - PT)
3. João Pinho (Director Press Link - PT)
4. Maria Antónia Saldanha (Brand & Com. Director Sibs - PT)
5. Luís D'Eça Pinheiro (CMO Mkt Brisa / Via Verde - PT)
F. 15h00-16h00 | Festivals Production: A simple or complex puzzle?
Moderator: Miguel Franco de Andrade (Journalist Sic / Cartaz Cultural - PT)
1. Daniel Boto (Producer FIMM - Festival Internacional Música Marvão)
2. Eurico João (Engineering Coord. Rock in Rio - PT)
3. Francisco Rebelo de Andrade (Partner Lisb-On)
4. Nuno Sampaio (Director Ghude - PT)
5. Rafael Machado (Director Semibreve - PT)
G. 16h30-17h30 | Ticketing options to the audience: primary vs. secondary market
Moderator: Catarina Marques Rodrigues (Journalist RTP / blogger Chicas Poderosas - PT)
1. Antoine Biehler (Project manager Paylogic - FR)
2. Emília Simões (CEO & Founder Last2Ticket - PT)
3. Paulo Amaral (CFO & COO Neopop / Partner The BPM Festival - PT)
4. Rui Dias (director Weegoto - PT)
5. Zack Sabban (CEO Festicket - UK)
PROFESSIONAL PRESENTATIONS (Auditorium II - Museu das Comunicações)
A. 10h00-10h30 | Media Advisory: Differences between national and international events
Salomé Serra (Senior Consultant NextPower - PT)
B. 10h30-11h00 | Work Accidents at festivals - current legislation and its prevention
Paula Lopes Vieira (ACT - Autoridade para as condições de trabalho - PT)
C. 11h00-11h30 | The Role of Business Intelligence in music Festivals - How to lower costs and increase ticket sales
Daniel Cordeiro (Founder Harmony - CA)
D. 11h30-12h00 | Event technology that turns festival fans into an effective sales channel - learn how Reading & Leeds sold 30,000 tickets through its biggest fans
George Follett (Head of Portuguese Sales Verve - UK)
E. 12h00-12h30 | Look from the outside: Alentejo as a destination of art and nature
José António Falcão (Director Festival Terras sem Sombra); Carlos Cupeto (Journalist and professor Univ. Évora)
F. 12h30-13h00 | Demystifying Intellectual Property at the service of the music festivals stakeholders
Lígia Setúbal / Catarina Mascarenhas (Laywers Vieira de Almeida & Associados - PT)
G.14h00-14h30 | Touristic facilitation in festivals - the cloakroom service
Juliana Torres (Manager The Biggest Cloakroom - BR)
H. 14h30-15h00 | Ciclo Mundos – How to make World Music a trend
Francisco Madelino (President Fundação Inatel); Carlos Seixas (Director criativo)
I. 15h00-15h30 | Internationalization of an artist - synonymous of success?
Bruno Horta (Founder YouArtist - PT)
J. 15h30-16h00 | Transport solutions available to the festival-goers
Mário Azevedo (Founder Strike Tours - PT)
L. 16h00 - 16H30 | Vila - A festival in the youngest municipality
Cristina Moreira (City Council Lousada)
M. 16h30-17h00 | Glamping - camping 2.0 for events
Joana Carvalho(Project manager Kartent - PT)
N. 17h00-17h30 | A new market for lusophone artists
Karina Barbosa (CEO Step Música - AO)
O. 17h30-18h00 | The remembrance for the next edition of your festival
Marco Lampreia (Director Photoflyer Portugal - PT)
P. 18h00-18h30 | Private security at festivals: what to do?
Nuno Moreira (Auditor Segurança Interna / Security Consultant Aporfest - PT)
Q.18h30-19h00 | The Food Court At Festival - Is there room for innovation?
Luís Rato (President Ass. Street Food Portugal - PT)
APRESENTAÇÕES CIENTÍFICAS (Meeting room 2 - Museu das Comunicações)
A. 9h45-10h15 | Sound Design in a transmedia storytelling project
Thesis FEUP, André Peixoto, 2017
B. 10h15-10h45 | Millenials: new consumer behaviors applied to the alcoholic beverage sector in Portugal
Thesis ISCTE-IUL, João Amaral Brito, 2017
C. 10h45-11h15 | Portuguese Music Festivals (annual report 2017) | typology, conclusions and festival-goers opinion
Ricardo Bramão (president Aporfest)
D. 12h00-12h30 | Impact of brand equity and word-of-mouth received on satisfaction and purchase intent: co-branding case study Vodafone FM
Thesis FEUC, Hugo Fernandes, 2016
E. 12h30-13h00 | The Positioning of the brand in the consumers perspective: Rock in Rio Lisboa case study
Thesis ISCTE-IUL, Gabriel Cruz, 2017
F. 14h15-14h45 | A tremor of sounds in São Miguel. Extensive case study about Tremor Festival and its impacts on São Miguel Island
Thesis FLUP, André Belchior Sousa, 2017
G. 14h45-15h15 | Digital distribution and business models in the music industry
Thesis UMinho, Filipe Pinto Leite, 2016
H. 15h15-15h45 | Reevaluation of the economic impacts of SWR Barroselas Metalfest and it’s relevance in the tourism development of the region
Research, Instituto de Estudos Superiores de Fafe, Jorge Coelho, 2017
SEMINÁRIOS (Meeting room 1 - Museu das Comunicações)
A. 9h30-11h30 | Art and creation - because the music is not enough to go to a festival
Pauline Foessel (Director Underdogs Gallery)
B.11h30-13h30 | 360º Communication to the artists
Catarina Matos (Louder Music Branding); Alexandre Cardoso (Klasszik)
C. 14h30-16h30 | The social message that the festival must have and transmit
Elisabete Serra (Consultant Sair da Casca)
EXTRA ACTIVITIES
A. 17h00-18h30 | Iberian Promoters [Encontro Exclusivo G30]
Cooperation standards in two years
B. 19h00-20h00 | Prova Oral (live conference) moderated by Fernando Alvim
Festivals: where are we going?
DAY
Exhibition"O Poder dos festivais"
Job Fair
DOCUMENTARIES (Meeting room 2 - Museu das Comunicações)
16h00-17h20 | Fantasma Lusitano (2016, 56'', PT)
Q&A with David Francisco (director)
17h20-18h20 | Metal - Vagos Metal Fest e Santa Maria Summer Fest (2017, 30'', PT)
Q&A with Guilherme Henriques (director) and Carlos Vieira Pinto (journalist Arte-Factos)
18h20-20h00 | The Parkinsons: A Long Way to Nowhere (2016, 98'', UK)
AFTERPARTY (Topo Chiado)
00h00-02h00
APORFEST - Portuguese Music Festivals Association gives free access to all of its professional and company/festival associates that have a valid quota during the days of the event (Iberian Festival Awards - VIP access, with open bar; Talkfest - access to all activities).
Tickets for Talkfest and Iberian Festival Awards are on sale at the usual places.
All the information, confirmations and live counter available in: www.talkfest.eu
Contacts:
(+351) 217904720
talkfest@talkfest.eu